25 Gala

Swell Lab partnered with Living Water International to produce the 25 Gala. This event was about celebrating the 25th anniversary of Living Water International. Swell Lab was responsible for the event design, collaborating on the script, branding, production, and all marketing collateral.

We were inspired by 1920s, art deco design. Our goal was to take inspiration from art deco but modernize it and incorporate illustrations that tied this look back to the work of Living Water.

We produced this event in Houston’s largest ballroom with a custom, circular stage in the middle of the room. Variations of the hype loop below played on floor to ceiling LED panels surrounding the space.

The Concept that Didn’t Make the Cut

We started the look for 25 with 3D rendered artwork. We liked the look but ultimately opted for the flat, illustrated concept seen above.